Thursday, October 8, 2015

Micro Chapter 16 【Monopolistic Competition】

1. Conditions for monopolistic competition
Consider the monopolistically competitive market structure, which has some features of a competitive market and some features of a monopoly.


2. Market Structures
For each of the following scenarios, identify the number of firms present, the type of product, and the appropriate market model. Select the matching entry for each dropdown box in the following table.


2. How short-run profit or losses induce entry or exit
Fantastique Bikes is a company that manufactures bikes in a monopolistically competitive market. The following graph shows Fantastique's demand curve, marginal revenue curve (MR), marginal cost curve (MC), and average total cost curve (ATC).


3. Is monopolistic competition efficient?
Suppose that a firm produces wool jackets in a monopolistically competitive market. The following graph shows its demand curve, marginal revenue (MR) curve, marginal cost (MC) curve, and average total cost (ATC) curve.


4. The role of brand names and advertising
Read the following example and determine whether it illustrates a common critique or defense of advertising.

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